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What we build · Media buying

Media buying in Egypt: paid campaigns for leads and bookings

As a media buying agency in Egypt and a Google Partner, SITA plans, buys and manages your paid advertising on Google, Facebook, Instagram, TikTok and LinkedIn. Each campaign is built around a clear goal, such as leads, sales or direct hotel bookings, and we report results in plain numbers every month.

Illustration of Media buying in use
GooglePartner
5ad platforms
Weeklyoptimisation
Monthlyreporting
Features

What our media buying service covers

Campaign strategy

Goals, audiences, channels and budget are agreed before we spend.

Audience targeting

We reach people by interest, location and intent.

Ad creative

Designs and copy made for each platform.

Budget optimisation

Every week we move spend towards the ads and audiences that perform.

Monthly reporting

Spend, leads, bookings and cost per result, reported every month.

Search, video and social ads

Google Search and YouTube, Facebook, Instagram, TikTok and LinkedIn.

How it works

How a campaign runs

1

Audit and goals

We review your past results and agree targets with you.

2

Plan and budget

We choose channels and audiences and set the spend.

3

Create and launch

We design and write the ads and put them live.

4

Optimise

Each week we adjust targeting and spend.

5

Report

Every month you get the results in plain numbers.

Good to know

Why companies choose SITA for media buying

Google Partner

SITA is a Google Partner and runs Google Search and YouTube campaigns alongside social ads.

Weekly optimisation

We review campaigns every week and move budget to what performs.

Reports in plain numbers

Each month you see spend, leads or bookings and cost per result.

Direct bookings for hotels

For hotels we focus campaigns on direct bookings and can combine them with Sojern travel advertising.

Media buying

Platforms we advertise on

  • Google Search
  • YouTube
  • Facebook
  • Instagram
  • TikTok
  • LinkedIn
FAQ

Common questions

Media buying is planning and buying ad space on platforms such as Google, YouTube and social media, then managing the campaigns. SITA agrees the goal and budget with you, runs the ads, optimises them weekly and reports monthly.

Google Search and YouTube, Facebook, Instagram, TikTok and LinkedIn.

Yes. SITA is a Google Partner.

Yes. We design and write the ads for each platform.

Every week. We adjust targeting and move spend to the ads that perform.

Every month we report spend, leads or bookings, and cost per result in plain numbers.

Yes. For hotels we focus campaigns on direct bookings, and can combine them with Sojern travel advertising.

We review your past results and agree targets, then plan channels, audiences and budget before any money is spent.

Related solutions and services

What we build

Website development

Websites that turn visitors into customers

Hotel technology

Sojern by RateGain

Reach travellers while they are planning their trip

What we build

Mobile app development

iOS and Android apps your customers keep using

Ready to talk about Media buying?

Tell us about your business and we will arrange a call or a demo.